Why Onslow County Real Estate Continues to Boom?
- Gab

- Jan 13
- 4 min read
Updated: Mar 7

Let's talk about why Onslow County is still the ideal spot for buying, selling and investing in Real Estate! From a thriving job market to a strong military presence and a scenic coastal setting, Onslow County, NC, has all the ingredients that make it an increasingly attractive location for homebuyers and investors. Let's delve into the key factors driving Onslow County’s real estate boom.
1. Rapid Population Growth
• Significant Increase: According to the U.S. Census Bureau, Onslow County’s population grew from about 177,772 in 2010 to over 204,000 in 2020—a jump of more than 14%. This upward trajectory continues, driven by the region’s economic stability and desirable lifestyle.
• Diverse Demographics: Military families, retirees, and young professionals flock to the area for affordable housing, and a lower cost of living compared to larger urban centers.
Why It Matters for Real Estate?
A growing population means increasing demand for both rental properties and owner-occupied homes, which generally drives up property values over time. Home sellers often benefit from shorter days on market, while investors can find strong occupancy rates in both long-term rentals and short-term vacation properties.
2. Strong Military Presence
• Camp Lejeune & New River Air Station: Camp Lejeune is one of the largest Marine Corps bases on the East Coast. Together with Marine Corps Air Station New River, these installations house thousands of active-duty service members and their families.
• Steady Economic Engine: Military spending brings consistent employment opportunities, government contracts, and a reliable influx of new residents. This stability often shields Onslow County from dramatic real estate market downturns that can affect other regions.
Why It Matters for Real Estate?
The consistent demand for housing from active-duty personnel, veterans, and Department of Defense contractors creates a robust market. Investors can benefit from stable rental income, particularly near military installations, while homeowners may see strong resale potential as the area remains in high demand.
3. Growing Job Opportunities Beyond the Military
• Diversified Employment: While the military remains the backbone, Onslow County has also seen growth in education, healthcare, and retail sectors. Institutions such as Coastal Carolina Community College and Onslow Memorial Hospital are significant employers.
• Local & Regional Businesses: Jacksonville, the county seat, features expanding retail and dining options. The city’s ongoing commercial development not only creates jobs but also enhances the overall appeal for new residents.
Why It Matters for Real Estate?
A diversified economy means that the housing market isn’t solely reliant on the military’s presence. This breadth of employment opportunities strengthens the county’s appeal, attracting professionals and families from various sectors who need housing.
4. Coastal Development & Lifestyle
• Proximity to Beaches: Onslow County boasts direct access to North Topsail Beach, Emerald Isle, Surf City, and other popular coastal towns. Owning property near these beaches offers both vacation rental potential and an idyllic lifestyle for permanent residents.
• Waterfront Redevelopment Projects: Local municipalities continually invest in infrastructure improvements—such as enhancing beach access points, expanding marinas, and upgrading public facilities—to capitalize on tourism and boost the area’s long-term attractiveness.
Why It Matters for Real Estate
Buyers looking for a coastal lifestyle often find more affordable options in Onslow County compared to neighboring beach destinations. As coastal areas gain popularity, properties with water views or beach access can see higher appreciation rates, making them a tempting investment.
5. Affordable Housing Market
• Competitive Median Home Prices: As of the latest estimates, the median single-family home price in Onslow County often ranges between $220,000 and $250,000, depending on proximity to the coast and local amenities. This is significantly lower than many comparable coastal markets in North Carolina and beyond.
• Lower Cost of Living: Residents benefit from generally lower property taxes, utility costs, and everyday expenses compared to major metropolitan areas, which further enhances the area’s attractiveness to homebuyers on a budget.
Why It Matters for Real Estate
Affordability is a key driver for both first-time homebuyers and seasoned investors. When entry costs are more manageable, it encourages greater market activity and can lead to faster appreciation as demand rises.
6. Investment Opportunities & Future Outlook
• Rental Market Stability: With a mix of military families, college students, and working professionals, the rental market remains robust year-round. Onslow County has an only 4% vacancy rate, contributing to solid cash-flow potential.
• Long-Term Appreciation: As the county continues to develop commercial projects, improve infrastructure, and attract new businesses, many market analysts anticipate ongoing appreciation in real estate values.
• Tourism Growth: Onslow County’s scenic beaches and outdoor recreation (like fishing, boating, hunting and camping) draw more tourists each year. Investors can tap into short-term rentals, especially near coastal hotspots, for higher seasonal returns.
Why It Matters for Real Estate?
Steady population growth, low vacancy rates, and ongoing infrastructure projects suggest a continued upward trajectory. Whether you’re a buyer seeking a primary residence or an investor eyeing rental properties, Onslow County’s future outlook remains bright.
Key Takeaways
• Rapid Growth: A steadily rising population sets the foundation for strong housing demand.
• Military Stability: Camp Lejeune and MCAS New River bring dependable economic and housing market support.
• Coastal Appeal: Beaches and waterfront development enhance both the lifestyle and investment potential.
• Affordability: Competitive home prices and a lower cost of living attract a wide range of buyers.
Whether you’re a first-time buyer, a military transplant, or an investor scouting for the next up-and-coming market, Onslow County offers a compelling combination of economic stability, affordable housing, and coastal charm. With all these growth drivers in place, it’s no wonder industry experts point to Onslow County as one of North Carolina’s most promising real estate destinations.


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